Vanessa Ibarra, Founder & Impact Facilitator of TheSharedWorld, recently had the honor of serving as a panelist at an exclusive gathering hosted by the Brazilian-American Chamber of Commerce Southeast (BACC-SE), which brought together around 50 business owners, executives, and entrepreneurs eager to deepen their understanding of the evolving Brazil–United States economic relationship. The program opened with a compelling keynote by Dr. Fernanda Magnotta, international political analyst and CNN Brasil commentator, who offered a strategic overview of Brazil’s economic outlook and the key forces shaping present and future bilateral ties. Under the thoughtful guidance of Master of Ceremonies Lucia Jennings, CEO & Founder of BACC-SE, the discussions were consistently anchored in the Chamber’s vital role as a bridge strengthening collaboration between both markets.
During the panel, moderated by Lucas de Souza Martins and featuring distinguished leaders including Sebastian Barron, Ron Slotin, Marcos Palmieri, and Vanessa Ibarra, Founder & Impact Facilitator of TheSharedWorld, the conversation explored the growing importance of the Brazil–U.S. relationship and the significant opportunities emerging around major global sporting events. From her perspective, these global moments—such as the FIFA World Cup—serve as powerful platforms to deepen trade, cultural exchange, and business partnerships between both countries. They create opportunities to align innovation, tourism, creative industries, and investment strategies in ways that generate long-term impact well beyond the events themselves. The presence of Antonio Kaupert, Jr. from the Consulate General of Brazil in Atlanta further reinforced the institutional importance of advancing this dialogue and collaboration.
This gathering, made possible through the support of sponsors MJV Technology & Innovation and Copa Airlines and partners I7digns, Two Sense Photography, and Business Brazil USA, underscored how essential it is for business leaders to better understand the Brazil–U.S. business environment, make informed strategic decisions, and build meaningful cross-border connections. The discussion highlighted that when public and private sector voices intentionally come together, they unlock new pathways for economic diplomacy and shared growth between Brazil and the United States.
